Most people think long-tail keywords consist of many words, but this isn’t entirely accurate. Long-tail keywords are queries with low individual search volumes. The number of words doesn’t matter.
For example, both of these queries are long-tail keywords:
10 long tail queries
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
But here’s the thing: even though long-tails get few monthly searches, they’re usually not any easier to rank for than their more popular counterparts.
For example, look at the Keyword Difficulty scores for these keywords:
11 long tail difficulty
Despite the considerable difference in monthly search volumes, the scores are roughly the same. That’s because the low-volume query is what we like to call a “supporting long-tail keyword.” In other words, it’s a less popular way of searching for a popular topic.
It’s usually not any easier to rank for these long-tails because Google ranks mostly the same set of results as they do for the ‘main’ keyword.
12 content gap same rankings
Now, in fairness, there is another type of long-tail keyword that does tend to be easier to rank for. We like to call these “topical long-tails.” You can learn about those in our full guide to long-tail keywords.